Social Media: The Bare Necessities
Total Credits: 1 including 1 Communications and Marketing - Non-technical
- Average Rating:
- 29
- Categories:
- Human Resources | ACPEN Industry Institute | Technology
- Faculty:
- Jill Schiefelbein
- Course Levels:
- All Levels
- Duration:
- 1 Hour
- License:
- Product Setting: Expires 30 day(s) after program date.
Description
Social media has become a ubiquitous phenomenon in our business world. However, just because it exists is not a good reason to use it. This workshop is designed to give you an overview of the social media landscape to help you decide if you want to engage with and on social media and, if so, what channel(s) are most strategic for you and your business. The workshop ends with a simple framework to help you use social media as a credibility strategy for your business, giving you a strategy for creating a year's worth of social media content in a single day.
Basic Course Information
Learning Objectives- Gain an overview of the primary social media channels and the pros/cons of each
- Get insights as to why you may or may not want to be on various social media channels for your business
- Learn how to create a bare-bones social strategy to give your sites credibility
Major Subjects
- Communication
- Social Media
- Marketing
- Publicity
- Public Relations
- Business Strategy
Course Materials
| Important CPE Credit Instructions_READ BEFORE WEBCAST UPDATED (442.7 KB) | Available after Purchase | ||
| Social Media The Bare Necessities Handout (2.2 MB) | Available after Purchase | ||
Faculty
Jill Schiefelbein Related Seminars and Products
Jill Schiefelbein is an award-winning entrepreneur, author, and communication strategist. She taught business communication at Arizona State University for 11 years before venturing into entrepreneurship. Jill’s business, The Dynamic Communicator®, helps organizations navigate the physical and digital communication spaces to attract customers, increase sales, and lead more impactful teams. Her latest book, Dynamic Communication: 27 Strategies to Grow, Lead, and Manage Your Business hit stores March 2017. Jill is currently pursuing her doctorate degree at the University of South Florida's Muma College of Business, where she's studying the impact of artificially intelligent video avatars in the customer experience lifecycle in business-to-business sales--an exciting new field of study at the intersections of synthetic media, communication, and relational commerce.
Dates
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Fri, Apr 11, 2025 - 06:00am to 07:03am PDT
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Tue, Apr 22, 2025 - 08:00am to 09:03am PDT
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Mon, May 05, 2025 - 10:00am to 11:03am PDT
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Wed, May 21, 2025 - 12:00pm to 01:03pm PDT
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Mon, Jun 02, 2025 - 06:00am to 07:03am PDT
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Wed, Jun 11, 2025 - 08:00am to 09:03am PDT
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Wed, Jun 18, 2025 - 10:00am to 11:03am PDT
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Sat, Jun 21, 2025 - 07:00am to 08:03am PDT
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Additional Info
Basic Course Information
Prerequisites NoneAdvanced Preparation None
Designed For Business Professionals
Original Recording Date 05/2022
Yellow Book No
Course Developer
Jill Schiefelbein
Date Added to Catalog 05/26/2022
Additional Information
Complaint Resolution PolicyPlease contact Anne Taylor for any complaints. anne.taylor@acpen.com, (972-377-8199).
Official Registry Statement
Business Professionals' Network, Inc. is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: www.nasbaregistry.org
Instructional Delivery Method
Group Internet Based
Course Registration Requirements
Online Registration
Refund/Cancellation Policy
Please contact the ACPEN help desk 1-877-602-9877 or help@acpen.com if you wish to cancel your attendance for a previously purchased webcast and are requesting a refund or transfer.
Promo Video
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